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Milestone: One Million People


We have achieved the milestone of engaging ONE MILLION people in our anti-racism educational programme. Throughout March we will be celebrating the scale and reach of our work alongside our patrons and supporters. We want to thank you and call for you to share your memories, stories, photos and messages of support with us on social media because you are ‘one in a million’ #SRtRC1M

Shola Ameobi NUFC Foundation and Karen Robertson Mayor of Newcastle both incredible supporters of Show Racism the Red Card starting off our celebrations.

2023 marks a phenomenally exciting milestone for Show Racism the Red Card after 27 years spreading our message, we celebrate having reached one million people in the UK with our anti-racism educational programmes. As workshops reaching hundreds of young people, adults and teachers take place every day across England, Scotland and Wales, we have surpassed the one millionth participant.

This is a milestone we are incredibly proud of but never complacent, we strive to continue our much needed work, with recent news of racism towards immigrants on the rise, a football manager suspended for racist behaviour and social media posts highlighting a school discriminating towards a child with braided hair, we can celebrate our milestone but it is of vital importance that we move forward and surpass this figure.

Shaka Hislop President of Show Racism the Red Card:

“One Million people engaged in our anti-racism educational programmes is a significant milestone which feels surreal for a number of reasons. For me, I am from Trinidad and Tobago a country of 1.3 million people in total, so those numbers are hard for me to put into perspective given where I am from. I can’t help but look back to 27 years ago when John Beresford and I went to Westgate Community College in Newcastle and spoke to that first class and neither of us had any idea or thought that this would be the kind of message I would be sharing some 27 years later.

That what we were starting then would lead to what Show Racism the Red Card has become today, we were just trying to be good football players giving back to our city, club and community as best we can.”

If you would like to support us and wear a limited edition One in a Million t-shirt available in red and black please visit our shop

Alongside this milestone is a long held ambition of Show Racism the Red Card to provide anti-racism resources to every school in the country; and with the help of funding from Sainsbury’s, this is something that has now been made possible. We have launched our ‘Red Card Hub’ a platform created specifically for teachers and educators, it provides a free of charge full programme of guided lessons and activities for young people in every school in the UK.

The ‘One in a Million’ milestone includes all individuals, young people and adults who have taken part in an educational workshop held in schools, workplaces, sporting clubs or online, as well as participants in our School Competitions. It does not include those who have accessed our educational films, social media or digital educational platforms.

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